Smart Supermarket Introduces German Techniques to Local Bread Baking

TBILISI - Georgian supermarket chain Smart has invited German bakery product developer expert Ulrich Lenarz to hold master classes in German baking styles and technique with local bakers.

According to Smart’s press office, customers will soon see a more diverse and sophisticated line of in-house baked products.

Smart already offers more than 20 varieties of breads, flavored with sunflower, white and black sesame seeds, oat flakes, wheat or buckwheat oats.

“The classes will give local bakers the opportunity to learn European baking standards and develop their own techniques and adopt them to modern trends. This will give them the chance to offer customers more diverse products. I hope our loyal customers will be excited by this news,” Wissol Business Group President Soso Pkhakadze said.

Wissol Group launched the Smart Supermarket chain in 2010. The company currently has 16 outlets across the country.

22 April 2016 14:40