ICI Paris Launches New Perfume on the Georgian Market
ICI-Paris, one of Georgia’s leading perfume shops, has been putting the quality of products as among their major values since 1995. It has now launched a new fragrance of the prominent Hermes brand for its Georgian clientele: ‘Un Jardin sur la Lagune,’ which is set to mesmerize customers with a marvelous blend of scents. It was developed by perfumer and Hermes’ esteemed ‘nose,’ Christine Nagel.
While working on the fashion house’s new fragrance, the sixth in the ‘Le Jardin’ range, Nagel found her inspiration in a secret hidden garden with an intriguing name: The Garden of Eden, located on the Venetian island of Giudecca. However, as it is permanently closed to the public and has as such obtained almost a mythical status, Nagel had problems getting in!
After numerous denials to her request for permission to enter the prominent garden, the perfumer directly addressed the president of the foundation in ownership of the Garden of Eden, explaining the reasons for her desire to visit. Her request was granted and Nagel was allowed to walk into the garden and work on the fragrance.
The perfumer recalled the working process, which started on a cold winter’s day, and the difficulties she had to face. However, she also focused on the wonderful plants she had a chance to discover in the Garden of Eden.
Nagel spent over 18 months translating multiple scents from the surrounding lagoon and the greenery found in its vicinity, transforming them into a single perfume: a sophisticated blend of jasmine, magnolia, Madonna lily and orange blossom, offset by woodier notes.
The perfumer noted that creating this fragrance meant giving new life to the ‘mysterious’ garden and enabling travelers to finally discover its treasures.
By Ketevan Kvaratskheliya