Radio NRJ Partners with GEM FEST

On June 22, at Radio Café (Dolidze Str. 2), a cooperation agreement between GEM FEST and Radio NRJ FM 104.7 was signed. In the framework of the event, George Sigua, founder of GEM FEST, and George Sharashidze, Director of NRJ Radio, shared their plans with attendees.

Radio NRJ, which is one of the most popular music broadcasters in Europe and since March 14 is officially represented in Georgia, will support electronic music festival GEM FEST in Europe, Russia and Asia. Throughout the month-long GEM FEST in Anaklia, Radio NRJ will have an exclusive radio stand and mini bar for festival attendees.

The world’s longest electronic music festival GEM FEST will take place in Anaklia from 14 July to 14 August. During the festival, the world’s favorite artists will play and thousands of complementary events will take place.

“I’m delighted Radio NRJ central office, at the request of Radio NRJ Georgia, decided to support GEM FEST,” said George Sharashidze, Radio NRJ founder in Georgia. “With this support we’ll help enlarge GEM FEST’s popularity throughout Europe, Russia and Asia- making Georgia even more attractive for tourists”.

“The world’s longest EM festival and the world’s largest music radio broadcaster have now signed a cooperation agreement,” said George Sigua, Founder of GEM FEST. “Radio NRJ is a most important partner, giving us an opportunity to inform 25 million listeners in Europe what we are up to in Georgia. With the help of Radio NRJ Georgia, our festival will be talked about in countries such as France and Germany. This sees the start of a massive and systematic PR campaign for our listeners in Europe”.

Katie Ruth Davies