Tbilisi Fashion Week to Kick off this Friday

The 16th season of Tbilisi Fashion week is due to start this Friday October 27, running through October 30, showcasing Spring/Summer 2018 collections. 

Tbilisi Fashion Week launches with the Georgian designer Lasha Jokhadze’s fashion show at 19:00 on October 27, and ends with the event dedicated to the famous Georgian painter Elene Akhvediani, in Tbilisi’s Legvtakhevi area, presented by SOLO. 

Lasting for four days, Tbilisi Fashion Week is said to unite over 20 different fashion shows from Georgian designers Keti Chkhikvadze, Ani Datukishvili, Atelier 27, Tsite by Tamara Tsiteladze, ELENNY and MIA. Foreign designers: MIRO, ZLATOTSVETA PETROVA, SAYYA, DIANA ARNO, and BARABAS are also participating. The fashion shows are to be hosted by Radisson Blu Iveria Hotel Tbilisi, and a new multifunctional event space called Republic. 

Further to the fashion shows, numerous other events are promised to take place during Tbilisi Fashion Week, be it Georgian designer Mariam Gvasalia’s store opening, Absolut after party at Radisson Blu Iveria, Weekend Max Mara Italian Night at Radisson Blu’s FILINI restaurant or the presentation of Flying Painter store at Fabrica, and many more. 

Tbilisi Mall, General sponsor of the event, is to host an open reception on October 31, with Fashion March, and Tbilisi Mall’s new magazine presentation. 

On October 28, 'Talks', a project initiated by marketer.ge, will present a talk on fashion marketing, with speakers from Italian Vogue, Vivienne Westwood and ISTITUTO MARANGONI attending. The event will be held at Radisson Blu Iveria Hotel. 

With the support of the Georgian National Tourism Administration, Vogue Italia, Vogue UK, Vogue Russia, Vogue Ukraine, F**king Young, Style Sight Worldwide, Buro 24/7, The Blonde Salad, Styleograph, Omnistyle, Jungle Magazine, Grazia France, L’officiel Ukraine, Harper’s Bazaar Ukraine, NOWFASHION, Grazia Italia, Glamour Italy, Highsnobiety, Elle Italia are said to be covering Tbilisi Fashion Week this year, while with the help of the Produce in Georgia Agency, many international buyers are going to attend Tbilisi Fashion Week too, giving Georgian designers the possibility to work on their international sales with TOMORROW SHOWROOM, ALDUCA D’AOSTA, TESSABIT, and L’ECLAIREUR. 

Tbilisi Fashion Week is supported by the Tbilisi City Hall, agency Enterprise Georgia and National Tourism Administration.

By Nino Gugunishvili