WIZZ AIR Encourages Travelers to Visit Batumi

“Choose Europe's leading emerging tourism destination for your next holiday” – throughout next month, this encouraging statement will be seen by over 2.5 million WIZZ AIR travelers. The branded passenger cards commercializing Batumi as a touristic destination will be up for grabs for voyagers travelling from or to Estonia, Latvia, Lithuania, Germany, Poland, Ukraine and Great Britain. All Wizz Air users who buy their arriving or departing tickets within the abovementioned seven countries will get the Batumi commercial popping up on their email. The Ajara Tourism Department will continue to advertise Batumi via Europe’s biggest low-budget airline company until August 23.

The Chairperson of the Ajara Tourism Department, Tinatin Zoidze, commented on the subject.
“It is important for us to get the word out to each passenger of the biggest airline, to deliver them a message about holidaying in the fastest growing touristic destination of Europe - Batumi. An ad for the region is sent to passengers whose arrival or departure is Ukraine as well as our target European countries. In sum, up to 2.5 million passengers. We have also extended our popularization campaign with National Geographic. For the first time, National Geographic features a video clip of our region, for millions of viewers to enjoy. Simultaneously, we are hosting the leading press journalists and bloggers who are preparing and publishing articles, blogs and reportages about our region and country. Of course we carry on advertising the region of Ajara in the countries that are traditionally our targets, as Georgia is a famous destination for them and we can give further stimulus to boost the number of potential tourists in our country,” she said.

By Nini Dakhundaridze