Qedeli Handmade Cup Accessories Help Launch McDonald’s Social Fundraiser

Labor-theraputic studio Qedeli is making handmade cup accessories for McDonalds’ social campaign ‘Closer, Easier’ which aims to raise money for disabled orphans.

The campaign, which began on November 23rd, sees a special menu being launched- and if you buy from this menu, you will receive a special gift of a handmade cup holder.

Traditionally, McDonald’s has had a lot of involvement with charity. All donations will be given to the orphanage for children with disabilities in Kojori, a small town near the capital of Georgia, and will be used to improve living conditions and allow more social integration for the beneficiaries.

“We are pleased that McDonald’s has launched such a large scale cooperation with the social enterprise. We have a new campaign slogan ‘Closer, Easier’ which is particularly applicable to this partnership. In the restaurant, where the campaign is taking place, McDonald’s customers will be met by managers who underwent training in sign language. There will be an adapted environment, ramps and a menu in Braille. I hope our loyal customers will be actively involved in this initiative and contribute to the charity,” Tengiz Kapanadze, General Director of McDonald’s, stated.

Ana Akhalaia

23 November 2015 21:21