Toyota Unveils Regional Training Center in Tbilisi

A new Toyota training center was opened in Georgia’s capital Tbilisi by Toyota Caucasus on November 27th.

The official opening ceremony was attended by training managers from the head office, partners from Ukraine and Russia, all the local and regional dealers, as well as representatives of state agencies, media and business sector. Among the honored guests were the Japanese Ambassador in Georgia Mr. Toshio Kaitani and Tbilisi City Hall.

The training center opening is truly a significant event not only throughout Georgia, but for the entire Caucasus region, and this step directly reflects the philosophy of Toyota, company representatives noted.

“We do not just build cars, we build people!” - This well-known motto clearly mirrors the company’s basic principles. It is a widely recognized fact that Toyota philosophy KAIZEN (continuous improvement) and respect for people represents the foundation of years of success that runs throughout the company history which also implies continuous care for the development and professional growth of employees.

“Every step forward in the field of education and professional training yields remarkable results and outcome throughout the entire Toyota network. We are proud to have initiated the regional scale project in Georgia”, the Toyota Caucasus representatives noted.

Considerable investments were made for the training center launch. Multifunctional training center spreads over 850 square meters. Built on Toyota’s top standards, the center embraces the cutting-edge machinery, modern technologies, systems and equipment.

The training center includes:

• Three sections with 4-ton crane

• Emissions Pumping System

• Tire Fixation Complex

• Electricians training zone

• Hybrid Automobile Service System

• Training zone for service of aggregates

• Theoretical Training Zones

• Two training zones for training service management specialists (department of sales, customer service department, spare parts department)

• Kaizen Dojo class simulation (service and sales management)

• Storehouse

• Shower

Ms. Natalia Rud, the Manager Learning Technologies manager consumer experience training at Toyota Motor Europe, and Mr.Yuji Wagata, Toyota Caucasus president, delivered a speech at the event.

“The Toyota training system will enable technicians to apply modern technologies and refine Toyota automobile service skills. It should also be noted that prior to commencement of sales in regional markets, each new model will be studied in detail for Toyota personnel to be fully equipped with knowledge and skills when introducing new automobiles to consumers.

All these efforts ensure ultimate comfort and safety to the customers. Toyota considers consumers to be top priority (following the principle: Customer First). The driving mechanism of the company’s whole performance is conveyed by Akio Toyoda: “Our goal is to be number 1 in the hearts and minds of customers.”

At the training center, Toyota Caucasus plans to implement expanded educational projects on the regional level in the future.

Toyota Caucasus (TCA), a Toyota’s official distributor in the South Caucasus, has been operating with its head office in Tbilisi since 2006. The official representation also serves Azerbaijan and Armenia markets, in addition to Georgia.

03 December 2015 21:20