Dinehall: Good Food is a Human Right!
The new eye-catching restaurant located at Rustaveli 28 in a late 18th century building is the the first fresh-casual café-restaurant in Georgia offering a marvelous mix of food, wine and art.
Dinehall Tbilisi combines five venues in one, the design itself exceptional and involving a blending of contemporary and traditional styles. The first floor includes a Café and Restaurant serving local and international dishes while the ground floor houses a bar/wine cellar enclosed by the historical, original, brick walls of the building. There is also a space for special and corporate events in the expo-hall section and the entire space showcases artwork by Georgian sculptors.
To find out more about Dinehall Tbilisi, GEORGIA TODAY met with Mr. Taner Icten, Board Member and Group Head.
Dinehall claims to be the world’s first fresh-casual café-restaurant, what exactly is meant by that brand identity?
The name Dinehall comes from the Middle Ages. It means a place where a good time is spent and good quality food is consumed by many people. We offer just that- a variety of styled halls to entertain our diners: our Event Expo halls, bar and cellar.
What is your customer service philosophy?
Our customer service philosophy is quite simple: good food is a human right! Everyone deserves to be served really good food with sincere and friendly service. We aim to make our guests feel like they are at home.
Does the international concept of fresh-casual café-restaurant that Dinehall Tbilisi conforms to fit the current Georgian reality? Did you need to take into consideration any local factors?
There were previously four types of restaurant: Fast Food, Fast Casual, Casual Dining and Fine Dining. Now, we are adding Fresh Casual with Dinehall. Tbilisi is famous for its fresh and marvelous fruit and vegetables, and meat can be found from a local farmer, so it’s truly the best place to open the first fresh-casual café-restaurant in the world.
Were there any challenges in terms of operating in a Georgian market?
Pretty much every country has its own rules and standards but we haven’t encountered any obstacles to opening or running our business in Georgia.
Do you plan to launch any new branches?
Yes, we’re planning to open 50 branches in the most populated cities in the world. In the immediate future, at the beginning of 2017, we’ll be opening two more branches abroad.
What's your secret to keeping customers coming in? What have been some of your most successful promotions, and where did they originate?
We don’t have any secrets: our claim is providing our guests with tasty food in a safe and executive place, served in a sincere and friendly way.
Natia Liparteliani