EU Integration Informational Campaign Kicks Off

The launch of the European Union Integration Awareness Campaign was announced at the NATO and EU Information Center on Wednesday.

The project’s main objective is to spread information on the existing economic and political relations between Georgia and the European Union, and explain to the general public and citizens of Georgia what the benefits are of the visa liberalization and of the EU-Georgia Association Agreement.

The information campaign is a part of a wider project to support Association Agreement implementation. The campaign is said to focus on promoting European values and will consist of meetings in the regions throughout Georgia, where experts, members of the EU and NATO Information Center, and local municipality representatives will meet with the local population to discuss EU integration process priorities. Short film and video screenings will also be arranged.

With a total budget of EUR 150,000, the information campaign is to run until May.

“Georgia has never been as close to Europe as it is today,” Janos Herman, Ambassador of the European Union to Georgia, said at the official ceremony of the EU-Georgia Information Campaign launch.

“Today, our country, with its centuries old history, culture, and rich traditions, gets a chance to be closer to the free and democratic European family, to play its part in the diverse and rich European culture, in the very important process of strengthening peace and safety,” said Georgia’s PM, Giorgi Kvirikashvili at the launch. “We’re expecting to receive official approval for visa liberalization very soon, which will be another tangeable result on the way to European integration.”

Nino Gugunishvili