Adjara Tourism Promoted on BBC and Euronews

New videos promoting Adjara tourism are currently being shown on both Euronews and the BBC.

Set to be aired for an entire month, the clips will show the vast touristic potential of the region; which will be available to view in 158 countries on both television channels, according to information released from the Adjara Tourism Department. 

As Sulkhan Glonti, Chairman of the State Tourism Department of Adjara commented, the advertising campaign has 17 targeted markets, with the most popular media platforms chosen for the promotion. 

Television companies will also be preparing TV reports on the region of Adjara. “It’s a part of our long-term advertising campaign, aiming at attracting tourists and raising the awareness of both our country and region,” he says.

By Nino Gugunishvili