TBC Leasing Offers Operational Leasing For the First Time in Georgia

TBC Leasing has introduced its new product, operational leasing, or in other words a long-term car rental, available both for individual clients and legal entities, which, as TBC Leasing and the Bank’s representatives noted at the presentation held recently, enables one to “forget any hassle related to owning a car, with TBC leasing taking care of it all, making car ownership that much easier and stress-free”. 

Through acquiring operational leasing, the customer receives financing to get a new car from the center, which, for a maximum period of five years, is under the customer’s ownership, while TBC leasing has the responsibility of maintaining the vehicle. 

“Today is an important day, as for the first time in the history of the Georgian market and in the history of TBC leasing, we’re introducing a new product. TBC Leasing is one of the most important initiatives for the TBC Group, as it holds 70% of the market already, and acts as one of the key players. Developing TBC Leasing means developing the leasing market in Georgia. Operational leasing is well functioning in both Europe and the US, but before this, it never existed in Georgia, so we decided to be the first to introduce it.” Nika Kurdiani, Deputy CEO, TBC Bank said. 

Customers can choose any service related to the maintenance of their cars provided by TBC Leasing, including insurance, functional help, assistance on the road, to list but a few. Whether it's car washing and filling up the fuel tank, or providing a spare vehicle for temporary use. 

The applications for operational leasing can be submitted through www.tbcleasing.ge or through the call center number: 2122111. 

Operational leasing is said to have numerous benefits and advantages, ranging from monthly payments being 30-40% less than with financial leasing, taking full ownership of the car after the leasing agreement period is over, or the possibility of returning the car when the agreement ends, which means the customer is not left with the problem of selling the car. Alternatively, the car can be replaced with a new one, bought from any automobile center in the country. 

“Our major goal is to provide consumers with new and innovative products and services on the market. We aim to create digital services for our customers to maximize their comfort. Within our social responsibility, we aim to help our clients to renew their cars, subsequently decreasing the number of used cars on the market. We’re actively working with all our partners on the Georgian market.” Gaga Gogua, General Director, TBC Leasing said, pointing out that with the new operational leasing, they have created a flexible, high-quality product. 

As Levan Abashidze, Deputy Director of TBC Leasing stressed, operational leasing is set to take over all the insurance management of the car ownership, along with providing a range of services from replacing the car tires, to the selling of the vehicle if needed, something as every car owner knows can be extremely time consuming. 

“Our customers can choose the exact services they may need within operational leasing, or alternatively just use the leasing itself, without services being added, it’s up to them,” Abashidze pointed out, saying that operational leasing is an alternative to a car loan. 

“TBC Bank, along with all of its subsidiaries, always tries to be maximally innovative and oriented towards digitalization. We always try to provide services that would be less time consuming for our clients, which of course is tightly linked with technological development.” Nika Kurdiani said, rounding up the presentation.

By Nino Gugunishvili

Edited by Tamzin Whitewood