DS Group: Team Work & Client Care
In order to gain customer trust, you have to offer them a high-quality product, - said Sergey Davidof, Founder of DS Group, in his interview with OK! Batumi Magazine, sharing his views on what makes his company stand out, the advantages it offers, and why customers should choose DS Group. Read the interview with the DS Group Founder below.
When was the DS Group as a company founded and what is its history to date?
A multi-profile company, DS Group was established in 2012 and started in August that year to realize a number of important projects. Right now, the overall volume of the past projects realized with the ongoing ones included is 150,000 square meters. Shortly after its foundation, our company managed to firmly establish itself on the Georgian real estate market. We aim to provide an interesting range of services to our clients, starting from quality of the construction works, to a comfortable, safe environment, real cost and modern architecture. When we started, from the beginning, we saw that constructions were “stuck in a rut” and needed some kind of novelty. After careful examination, we found out the number of customers able to pay 50 to 100% of the apartment costs and cover the full amount in 6 - 7 month were limited, so our company decided to offer, and were the first ones in Georgia to do so, interest-free inner loans. In other words, a customer could have an interest free internal loan for 36 months with no need of first instalment when buying an apartment. When the apartment carcass is complete, we help them to take a bank loan to continue the construction works further. This brought us very positive results; not just for our company but for other developers who returned to Adjara, restarted their work and continued construction. With the offers our company provides, those who have incomes in salaries have the opportunity to acquire their own living space and this is a great advantage indeed.
Tell us about the project you say you were the first to do
We were the first in Georgia to completely rebuild a five-floor “Khrushchevka” building, providing apartments for all its inhabitants. If the support continues, we’re very much interested in working in this direction further, with our motto: Batumi without barracks!
What distinguishes your company from others and what are the novelties you offer customers?
For a year-and-a-half we’ve been working on studying what the company can potentially do to bring more comfort for the client. We don’t want to focus on short-term advertising goals; we want modern tendencies to be considered behind it all, bringing us ever closer to the European level and standards.
Why should individuals choose your company?
First, because we have interest-free internal loans for our apartments and, if, for example, the US Dollar rates swing, or any other unforeseen things happen, we try to support our clients, even if, after the initial 36-months of no payment passes, the client can’t cover it: we can extend. In other words, we try to keep all our cleints happy with our services. We think that DS Group is one of the best construction companies in Adjara, offering the highest quality, which is among its top priorities both in construction and in other directions.
What is your Success Formula?
Success depends on team-work and combined, joint efforts. We define our priorities based on our team principle and then work to make them happen.
What benefits has your company brought to the city of Batumi?
In the framework of our projects, we’ve employed 2000 people. DS Group cares about Batumi and wants it to have new and an ultra-modern architectural projects. We think that each of our projects plays an important role in the development of the image of Batumi as a city. We’re trying to improve our service quality and to realize many important projects in Adjara, ensuring a comfortable and safe environment to our costumers.
Nana Abuladze