Georgian Kids Given Priceless Experience by Mastercard at 2015 UEFA Super Cup
Based on the results of national promo campaign announced by MasterCard in Georgia at the end of May, 11 children from Georgia won a priceless experience to attend the 2015 UEFA SUPER CUP, held in Tbilisi on August 11, with their parents. Moreover, the child-winners accompanied the football stars from two Spanish teams - Barcelona and Sevilla - hand in hand onto the field.
The 11 children were chosen based on the national promotion campaign “First 11 lucky Georgians at UEFA Super Cup 2015” announced by MasterCard on May 30, 2015. Being a proud sponsor of the UEFA Super Cup, MasterCard runs such campaigns in many countries of the world but this was the first time that MasterCard cardholders in Georgia could join in.
The promotion was held from May 30 until July 15, 2015 at all sales points where MasterCard cardholders in Georgia could make payments through POS terminals or internet. Every transaction automatically became a lottery ticket giving the cardholder a unique opportunity to win a ticket to the August 11th UEFA Super Cup game and a chance for his/her child to stand with the world famous football players on the field. The 11 lucky winners were revealed on July 27 by lottery. The winners’ package from MasterCard included 2 tickets to the 2015 UEFA Super Cup match in Georgia (1 for the cardholder and one for his/her child) together with a priceless experience for the children to escort the football stars onto the field hand in hand for the opening ceremony.
MasterCard pays special attention to projects with future generations and thanks to their initiative, many children around the globe have already gotten the priceless experience of escorting football stars onto the field. However, this was first time that kids from Georgia got the chance to act as players’ escorts.
MasterCard SEE Markets Region Manager, Hakan Acar said: “We are happy to announce that our national promo “First 11 lucky Georgians at UEFA Super Cup 2015” conducted for the first time in Georgia was successful and attracted such a high interest among the population. Now we are delighted to see emotions of Georgian winners here on football field and share their priceless moments.”